10/15- 4:44 Dealmaker's Digest Newsletter

Hey Dealmaker,

Let me hit you with some truth real quick—if you're still trying to do everything yourself in your business, you're stuck. And as long as you're wearing all the hats, you’ll stay stuck. 😬

Scaling isn’t about grinding harder, it’s about getting smarter. And that means duplicating yourself, creating systems, and leveraging people who can take your business to the next level. That’s how real growth happens—by getting out of the weeds and into strategy.

Curious how to make that shift?

Let’s dive in. ⬇️

Read the post here →

4 Thoughts to Kickstart Your Day

  1. Document EVERYTHING
    If a task can be done once, it can be documented and repeated. This is where your Standard Operating Procedures (SOPs) come in. They give your team clear guidelines and keep the business running smoothly—even when you’re not involved. 📝

  2. Get Out of the Weeds
    As a business owner, your job is to focus on vision, strategy, and growth. Stop getting bogged down in daily operations. You need to see the bigger picture, and that only happens when you trust others to execute the smaller tasks. 🌍

  3. Invest in People Who Think Long-Term
    A team of clock punchers won’t cut it. You need people who are invested in your vision, who take ownership and responsibility for their work. When your team is in it for the long haul, your business becomes unstoppable. 🚀

  4. Focus on Results, Not Hours Worked
    It’s not about grinding through long hours; it’s about delivering outcomes. Results are what matter, not how long it takes to achieve them. Shift your focus to what’s getting done, not who’s burning the midnight oil. 🕒

4 Lessons Learned Along the Way

  1. The 80/20 Rule Always Wins
    Focus on the 20% of activities that generate 80% of your results. If you can identify these high-leverage tasks and delegate the rest, you’ll scale faster without burnout.

  2. You Can’t Scale Without Systems
    It’s not sexy, but systems and automation will save you. Whether it's automating your marketing, hiring process, or operations—systems create consistency, which is key to growth. 📈

  3. Good People Make All the Difference
    Hiring the right team changes the game. When you find people who are not just qualified but aligned with your vision, scaling becomes so much easier.

  4. Delegate, Don’t Abdicate
    Giving up control doesn’t mean checking out. You need to empower your team with responsibilities, but you also need to check in and provide feedback. Leadership doesn’t end when you delegate—it evolves.

4 Challenges to Conquer Today

  1. Audit Your Time
    Where are you spending time on tasks that someone else could handle? Start keeping track of what’s eating up your day and look for areas you can delegate.

  2. Create SOPs for Your Key Tasks
    Choose one process in your business—whether it’s onboarding a client or creating a new marketing campaign—and document it step by step. Repeat for every key operation.

  3. Set a Quarterly Growth Goal
    Growth doesn’t happen by accident. Set a clear, measurable goal for the next 90 days. How will you use systems and people to reach it?

  4. Find Your Integrator
    If you don’t already have one, identify someone who can take your vision and make it happen. Whether it’s a COO, project manager, or operations lead, this person is critical to your success.

Quote of the Day

“Growth is never by mere chance; it is the result of forces working together.”

- James Cash Penney

Make decisions that move the needle, embrace the lessons from every failure, and always keep an eye on the bigger picture—you’ve got everything you need to build something that truly lasts.

Until Tomorrow,

Mark Evans DM

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