10/19- 4:44 Dealmaker's Digest Newsletter

Hey Dealmaker...

You ever notice how some businesses move forward while others stay stuck? 💭

There’s a reason for that, and it’s not what you might think. The game-changers, the ones who scale fast and stay ahead, have a secret: They focus on one thing that solves almost every problem in their business—sales.

I just dropped a new post where I dive into why sales should be your #1 priority when things get tough. And trust me, this isn't just about hitting quotas—it’s about how selling can fix your cash flow, cover your overhead, and set you up for serious growth. Curious? Check out the full post and see how sales can be the cure to your biggest business headaches. →

4 Thoughts to Kickstart Your Day:

1. Sales First, Solutions Later: When in doubt, sell more. Don’t get caught up in perfection—close that deal, secure that next client, and give yourself breathing room. Once the money’s flowing, you can work on refining your systems.

2. Momentum Solves Problems: The quicker you get into selling mode, the faster you’ll gain momentum. It’s that forward motion that keeps your business afloat and your team motivated. Without sales, the whole operation grinds to a halt.

3. Revenue = Flexibility: Strong cash flow gives you options. Whether it’s hiring new staff, investing in tech, or scaling operations, sales are what fuel your business’s flexibility. Without it, your hands are tied.

4. Don’t Overcomplicate It: So many business owners freeze up, looking for the perfect strategy or plan. But sometimes, the simplest answer is the right one: just sell. Your focus should be on getting that next deal.

4 Lessons Learned:

1. Action Beats Analysis: Waiting for the “perfect” moment to launch or sell will cost you. The best salespeople aren’t waiting—they’re acting. Imperfect action beats perfect planning every day of the week.

2. Small Wins Add Up: You don’t need to land a massive client every time. A series of smaller sales can quickly add up, giving you the same cash flow benefits without the stress of chasing that one big fish.

3. Feedback Comes from Sales: The market will tell you what’s working and what’s not, but only if you’re in the game. More sales equal more feedback, which helps you fine-tune your product or service.

4. Sales Are About Relationships: People buy from those they trust. Focus on building genuine relationships—don’t just chase the dollar. The stronger your network, the easier it becomes to close deals consistently.

4 Challenges to Conquer Today:

1. Reach Out to 5 Prospects: No excuses. Pick up the phone, send the email, or schedule the meeting. Make contact with five people today and move those conversations toward closing.

2. Review Your Sales Funnel: Take 30 minutes to assess where leads are getting stuck. Do you need to tighten your follow-up? Offer more value upfront? Find the bottleneck and fix it.

3. Simplify Your Pitch: Sometimes, we overcomplicate things. Work on simplifying your offer so it’s a no-brainer for your prospects. Clear, concise, and compelling.

4. Focus on Closing: Don’t get distracted with backend processes or the “what ifs.” Put your energy into closing. When sales come in, everything else can be fixed later.

Quote of the Day

"Sales cures all problems."

- Mark Cuban

Focus on what drives your business forward, build those relationships, and keep selling—because when the deals come in, everything else starts falling into place.

Until Tomorrow,

Mark Evans DM

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