05/01/25 - Wakie Wakie 4:44

Welcome to Your 444 Newsletter!

Where identity, action, and legacy collide.

Today’s topic?
The power of labels, especially the ones that land before you think you've earned them.

Back in the early days, I was just a kid in a spare bedroom trying to make something happen.

But then my mom called me a “Dream Maker.”
Later, a friend called me the “Deal Maker.”

At the time, I hadn’t built anything big.
But those words stuck.

Not because I saw it in myself.
But because someone else did.

4 Thoughts to Reflect On

  1. Sometimes the belief starts outside you.
    Someone else’s words can become your fuel if you let them.

  2. You don’t need a title to start acting like one.
    “Dream Maker” or “Deal Maker” wasn’t earned with a certificate. It was earned with action.

  3. Be careful what you call yourself.
    Words create momentum. Or they create limits.

  4. Your identity isn’t what you say.
    It’s what you show up and do, especially when no one is watching.

4 Lessons I’ve Learned

  1. You grow into the names people give you.
    Especially when you choose to live up to them.

  2. Titles don’t build empires. Work does.
    But a powerful identity can be the engine behind the work.

  3. Legacy starts with a nickname.
    One day they’ll call you something based on what you created. Start shaping that now.

  4. Encouragement can be a strategy.
    Sometimes you need to speak over someone else’s life before they believe it for themselves.

4 Challenges for You This Week

  1. Think about the label you’ve been living under.
    Is it serving you or holding you back?

  2. Call someone what they could be.
    Tell a teammate, a spouse, or your kid what you see in them. It might change their life.

  3. Write out the identity you want to grow into.
    Then act like it’s already yours.

  4. Read the full blog today.
    I share the full story behind these names, and what they taught me about belief, business, and becoming.

Read the blog now
It’ll shift how you see yourself and how you lead others.

"The way to get started is to quit talking and begin doing.”
— Walt Disney

Sometimes all it takes is one person seeing something in you before you see it in yourself.

That belief can shape your identity, your decisions, and ultimately your destiny.

Be that person for someone else this week.

And while you’re at it, be that person for yourself too.

Let’s build the name they’ll remember,
Mark Evans DM