04/30/25 - Wakie Wakie 4:44

Welcome to Your 444 Newsletter!

Where time, focus, and freedom collide.

Today’s Topic?
Why most entrepreneurs are working harder than ever and still falling further behind.

It is not a hustle problem. It is a priority problem.
And if you do not fix it, you will keep grinding yourself into the dirt while your future burns.

If you are tired of feeling busy but broke, go listen to my latest podcast episode:
→ Time Optimization: How To Get More Accomplished In A Day Than Most Do In A Week

4 Thoughts to Reflect On

1. Your calendar reveals your future.
   Audit it. If your time is filled with distractions and drama, do not be shocked when you have nothing to show for it.

2. Every task either prints money or burns it.
   There is no neutral. Every minute you waste is money lost.

3. Sales is oxygen.
   If what you are doing today is not driving revenue, it is starving your business.

4. “Working hard” is not enough anymore.
   You have to work smart, deliberate, and focused… or get wiped out.

4 Lessons I’ve Learned

1. Urgency without direction is just chaos.
   I had to stop being proud of “working hard” and start demanding real results from my time.

2. If you are not auditing, you are lying to yourself.
   It feels like you are doing everything you can. You are not. You are just busy.

3. Clear priorities create clear wins.
   Every week must start with a real plan, not a hope and a prayer.

4. Stop building a prison with your own hands.
   Delegation is not optional. If you do not offload the wrong work, you will drown.

This is what I had to learn the hard way. Save yourself the heartache:
→ Catch the episode here

4 Challenges for You This Week

1. Audit your last 100 phone calls and texts.
   Mark every one with: $ (made money), X (wasted time), or ? (unknown).

2. Block your calendar for the next 7 days.
   Schedule in your money-making activities first. Everything else fits around them.

3. Track how many real sales activities you do daily.
   Not “busy work” — real money moves only.

4. Listen to the podcast episode this week.
   Not skimming. Full focus. Take notes. Apply what you hear.

You are not just running out of time. You are leaking it.
Every hour wasted is equity lost. Future deals lost. Future freedom lost.

Listen to “Time Optimization: How To Get More Accomplished In A Day Than Most Do In A Week” right now. 

Your future self will thank you.

To your bigger future,
Mark Evans DM