03/08/25 - Wakie Wakie 4:44

Author

Mark Evans DM
March 08, 2025

Welcome to Your 444 Newsletter!

Where mindset, strategy, and success collide.

Most people let fear run their decisions. They obsess over what could go wrong instead of asking what could go right?

Before I started, I heard it all:

  1. “What if you lose all your money?”

  2. “What if no one buys from you?”

  3. “What if your business crashes?”

And you know what? I asked a better question.

  1. What if I change my life?

  2. What if I create generational wealth?

  3. What if I build something so big my haters have no choice but to watch?

4 Thoughts to Reflect On

  1. Fear is the biggest liar in business. Most people let it dictate their future. But fear has never built an empire—bold action has.

  2. Failure isn’t final—quitting is. The most successful people you admire? They’ve failed more times than most people have even tried.

  3. You don’t need guarantees—you need guts. If you wait until you feel "ready," you’ll still be in the same place years from now.

  4. Winners focus on what they can build, not what they can lose. The difference between success and regret is the questions you ask yourself.

4 Lessons I’ve Learned

  1. Fear never built anything. If you let doubt control your actions, you’ll never take the steps necessary to succeed.

  2. Every failure is a lesson—if you use it right. The people who win don’t avoid failure. They use it. They get up and go again.

  3. Big moves require big questions. Stop asking, “What if this goes wrong?” and start asking, “What if this changes everything?”

  4. Confidence isn’t built before success—it’s built during. You don’t need confidence to start. You need action. Confidence comes from doing.

4 Challenges to Tackle This Week

  1. Audit your fears. Write down every “what if” that’s holding you back—and flip it. What if it works?

  2. Take one action despite fear. Pick something you’ve been putting off because of doubt—and do it today.

  3. Reframe failure. Instead of seeing failure as the end, start seeing it as part of the process. Success is just failure you learned from.

  4. Challenge your circle. Are you surrounded by people who push you to think bigger—or people who feed your fears?

"I have not failed. I've just found 10,000 ways that won’t work.”
— Thomas Edison

Most people spend their entire lives asking the wrong question:

“What if I fail?”

But the ones who win? They ask, “What if I succeed?”

Because at the end of the day, success isn’t about avoiding failure—it’s about pushing forward despite it.

Talk soon,
Mark Evans DM

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