02/16/25 - Wakie Wakie 4:44

Author

Mark Evans DM
February 16, 2025

Welcome to Your 444 Newsletter!

Where focus, execution, and freedom collide. If you feel like you’re constantly working but not moving forward, this might be the real problem holding you back.

Most business owners work harder, put in more hours, and try to push through the chaos—thinking that’s the key to success.

👉 But the ones who actually scale fast? They protect their time like their business depends on it (because it does).

4 Thoughts to Reflect On

  1. Your calendar reflects your priorities. If your time isn’t blocked, you’re letting distractions run your business.

  2. A to-do list is a wish. A calendar is a commitment. The most successful people don’t hope they’ll have time—they schedule it.

  3. Every "yes" to a distraction is a "no" to growth. Your time is either making you money or keeping you stuck.

  4. If you don’t treat your time like it’s worth $1,000 an hour, no one else will. High-level entrepreneurs don’t waste time—they leverage it.

4 Lessons I’ve Learned

  1. Block your time or lose it. If you don’t plan your work, distractions will fill the gaps.

  2. Say no more often. Not every request deserves your attention. Guard your focus like your success depends on it—because it does.

  3. Deep work is a superpower. The biggest breakthroughs come when you eliminate distractions and focus on the highest-impact activities.

  4. You don’t have a productivity problem, you have a distraction problem. Most people aren’t lazy—they’re just pulled in too many directions. Fix that, and everything changes.

4 Challenges to Tackle This Week

  1. Audit your time. Track where your hours actually go and cut out the low-value tasks.

  2. Block 90 minutes of distraction-free work every morning. No meetings, no notifications—just high-impact work.

  3. Cancel one unnecessary commitment. Free up space for the things that actually move your business forward.

  4. Set non-negotiable work hours. Decide when you work, when you unplug, and stick to it.

"The difference between successful people and really successful people is that really successful people say no to almost everything.”
— Warren Buffett

Final Thought: You Either Control Your Time, or It Controls You

If you feel overwhelmed, stuck, or like you’re always working but never getting ahead, it’s not about effort—it’s about focus.

The entrepreneurs who win? They don’t let distractions steal their momentum.

Want to start making your time work for you? Read the full breakdown here.

See you at the top,
Mark

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