01/22/26 - Wakie Wakie 4:44

Welcome to Your 444 Newsletter!

Where generosity isn't a strategy. It's a standard.

Today’s topic?
The ROI of Giving

Every time I lean in and give more, more time, more help, more connection, somehow things open up for me.

No pitch. No ask. Just real value without expecting anything in return.

It goes against what most business owners are taught. But I’ve seen it work over and over.

You give to the right people in the right way and before you know it... new deals show up. Better talent joins your world. Relationships tighten. Rooms open up.

It’s not magic. It’s how real value works.

Read the full 444 Newsletter here to see the 4 thoughts, 4 lessons, and 4 challenges I’ve learned about what it really means to be a businessman today.


Mark Evans DM